Global Digital Marketing Manager

At Beyond Talent we are searching for a Global Digital marketing Manager for this well-known premium firm.

You'll be responsible for planning and executing performance-driven strategies across various channels including paid social, paid search, SEO, display, programmatic, and affiliate marketing. Your focus will be on driving quality traffic to the eCommerce site, optimizing key traffic KPIs, and growing the customer base. You'll lead prospecting and remarketing campaigns, oversee agency partnerships, and collaborate closely with management to enhance funnel conversion.

Responsibilities:

  • Plan and implement the global digital channels performance including paid social, paid search, SEO, display, programmatic and affiliate marketing strategies.
  • Deliver and execute key traffic KPIs, analysis, reporting, optimisation for existing and new channels.
  • Responsible for the growth of new customers and driving quality traffic to the eCommerce site from all digital channels.
  • Developing and steering digital prospecting and remarketing campaigns
  • Leading the performance agency in delivering and optimising profitable campaign results across Meta, TikTok and Google.
  • Oversee the spend and affiliate calendar with an affiliate agency.
  • Plan and execute PPC budget allocation and reporting on ROI improvement strategy and execution.
  • Pursue and assess new marketing channels to deliver new growth opportunities by region.
  • Collaborating closely with management to share insights, ideas for enhancing funnel conversion, and presenting results.
  • Manage agency and 3rd Party relationships to high standard.

    Requirements
    :
  • Experience in retail fashion/ecommerce digital marketing essential.
  • Self-starter, hands-on Team player, adaptable, does not mind working with ambiguity.
  • A proven track record in a similar role, constructing effective multi-channel marketing strategies including affiliate marketing, PPC, display, social media, and more.
  • Strong analytical skills in channel analysis and reporting, proficient in key tools such as Google Analytics.
  • Strong analytical skills, harnessing data, and consumer behaviour trends to derive actionable insights and recommendations.
  • Job type: Permanent
  • Location: Paris, France, Europe
  • Sector: Digital
  • Posted: 21 Jun 2024
  • Closed: 31 Aug 2024
Apply
Share Job

Browse Latest Jobs

Director of Production & Sourcing

Production

If you are a senior Production strategist expert in elevating brand's product quality, this is the role for you!

More Info

E-COMMERCE MANAGER - USA

Ecommerce

We are looking for an E-Commerce Manager will be responsible for executing the online trading strategy for the USA market

More Info

EMEA E-commerce Manager

Ecommerce

If you feel ready for a new challenge, this is the job for you!

More Info

CRM & Email Manager

Digital

We are looking for an experienced CRM email Manager that will join the global team based in Paris

More Info
Terms of Use Privacy Policy

Beyond Talent

Fashion Recruitment Agency
Specialising in Senior and Executive recruitment for the luxury fashion, lifestyle and beauty industries worldwide.

Head Office Address

20-22 Wenlock Road, London, N1 7GU

Contact Us

© Beyond Talent 2024. All rights reserved. For more information read our Terms of Use.
Protect my work